Across a series of high-energy campaigns with the Sidemen, we’ve captured a wide range of visuals that reflect their signature mix of humour, style, and impact. From the dramatic glaciers and black sand beaches of Iceland to the sun-soaked streets of LA and the electric atmosphere of the Sidemen Charity Match, each shoot brought its own unique energy. In Vegas, the backdrop shifted to neon lights and bold statements, perfectly matching the group's larger-than-life presence. Together, these locations helped tell the evolving story of the Sidemen—global, creative, and always pushing the boundaries of entertainment and content.